Mercedes-Benz will demonstrate the Drive Kit Plus which combined with a smartphone and app enables the seamless integration
Google I/O is an annual developer conference featuring highly
technical, in-depth sessions, and showcasing the latest from Google’s
product teams and partners. This year’s conference, which has taken
place annually since 2008, will showcase Mercedes-Benz and its latest
integration of Google services in the car.
In one of its SL models, Mercedes-Benz will be demonstrating the
Drive Kit Plus, a system which in combination with a smartphone and a
special app enables the seamless integration of the smartphone into the
vehicle’s infotainment architecture. And with the Digital DriveStyle App
developed by Mercedes-Benz, the main functions of the smartphone can be
organised under the headings Social, Media and Places and called up on
the vehicle display – and also accessed safely and conveniently while
driving via the COMAND controller or by using the voice based
intelligent personal assistant. The Drive Kit Plus is available as an
accessory for virtually all current Mercedes-Benz model series.
Digital DriveStyle App makes use of Google’s Places API
In the concept version of Digital DriveStyle on display at Google
I/O, Mercedes-Benz is demonstrating the capabilities of Google’s Places
API with four new features.
“Faster search, everywhere you go”: Whether it’s a street address or
nearby restaurant, find your destination faster with the Google Places
Autocomplete API, which predicts the most likely destinations as you
type.
“Preview destinations on-the-go”: Explore landmarks, parks, and
storefronts from around the world with 360-degree Street View imagery
and Google+ Local photos.
“Know the hottest spots in town”: Radar View uses the Google Places
API Radar Search and Heatmaps to guide you to the center of the action
by visualizing areas with high concentrations of night clubs,
restaurants and shopping centers.
“Get live traffic conditions”: integration of Google’s traffic
service, providing a color-coded overlay of real-time traffic conditions
on a Google Map.
Digital DriveStyle App due to be updated in the first half of 2013
These features are still expected to be integrated into the Digital
DriveStyle App in the first half of 2013. Customers who already own a
Drive Kit Plus and are using the app can obtain an updated version via
the App Store. This avoids customers having to visit their Mercedes-Benz
dealer or workshop to be able to use the new services.
While the majority of the product as demonstrated at Google I/O will
be released to the public, Mercedes-Benz is additionally previewing a
proof-of-concept feature whose market introduction plans have yet to be
determined: a City Guide using Places API Radar Search to visualize the
concentration of various features (nightlife, shopping, etc) as a
graphical overlay on a Google Map.
Mercedes-Benz at the center of innovation
Back as early as the beginning of the 1990s, Mercedes-Benz recognised
the importance of having a presence in the innovation centre of Silicon
Valley – and as a result in 1995 became the world’s first automotive
manufacturer to open a research site in Palo Alto. Today, Mercedes-Benz
Research & Development North America, Inc. (MBRDNA) has around 140
employees, the largest workforce of all of the automotive manufacturers
located in Silicon Valley.
The Digital DriveStyle App has been fully developed in-house by
Mercedes-Benz, with all of the functionality and design having been
worked on by MBRDNA. The integration of Google content is a result of
the close cooperation between the developers from Mountain View. This
has been made possible thanks to a partnership between Google and
Mercedes-Benz, announced at CES 2012.
The Drive Kit Plus, which enables the smartphone to be connected to
the vehicle, was developed by Mercedes-Benz Accessories GmbH.
Glossary
Smartphone integration: the Drive Kit Plus currently
enables Apple’s iPhone 4/4S to be integrated into a vehicle.
Integration of the iPhone 5 is being worked on and should follow later
this year.
Digital DriveStyle App: an application programmed by
Mercedes-Benz which outputs the smartphone’s main content (currently
the iPhone 4/4S) on the vehicle display so that it can be accessed
safely and conveniently while on the road – via the COMAND controller
and/or by using the voice based intelligent personal assistant
(currently Apple’s Siri).
Drive Kit Plus: the Drive Kit Plus is a hardware
cradle which enables the smartphone to be connected to the vehicle. The
Drive Kit Plus can be ordered ex factory for Mercedes-Benz A-Class
models. A retrofit solution is also available from Mercedes-Benz
Accessories GmbH for virtually all current Mercedes-Benz model series.
Places API: A Google product providing accurate
local search for points of interest, including business and address
data, around the world. API stands for “Application Programming
Interface”
Article and image courtesy of eMercedes-Benz News.